Each chapter begins with a quote and a compelling title, from "A
Jheri Curl Saved My Life" to "Wiggy, wiggy, wiggy, wiggy," before revealing one of Rhonda's hair stories.
Rocking an old-fashioned
Jheri curl, South Central native G Perico stands out among the seemingly endless sea of aspiring rappers.
Neither were the
Jheri curl juice, perms, or relaxers," she recalls.
Little girl with the press and curl Age eight I got a
Jheri curl Thirteen I got a relaxer I was a source of so much laughter At fifteen when it all broke off Eighteen and went all natural February two thousand and two I went and did What I had to do Because it was time to change my life To become the woman that I am inside Ninety-seven dreadlocks all gone I looked in the mirror For the first time and saw that HEY ...
Surely you know Chromco's revisionist shtick by now: we came out with
Jheri Curl funk when evervone else was doing "Blue Monday" bass lines.
Hailing from a famous clan of singers known as the Yemenite Jackson family, he reappeared at Eurovision in 1985, sporting a
Jheri curl instead of a Jewfro, singing "Ole Ole," and placing fifth.
But, I don't think that I can just watch Lou Brock walk around in 2009 with a helmet-like
jheri curl and not mention it.
The past 30 years have seen the Afro replaced by the likes of
Jheri curl and dreadlocks in the '80s, braiding, corn rows, locks, and twists in the '90s, and today's rave, the straight-as-a-ruler look--chemically-processed black hair that mimics Caucasian or Asian hair texture and styles--as well as the increasingly popular hair extensions, sown on or glued, to hide the natural look, or the sleek-looking wigs, favoured by women like rapper P Diddy's mother, who is famed for her blonde wigs.
But then came the king of all jacked up hairdos, the
Jheri curl. Oh yes, it could not be wet, long or curly enough.
While the industry has enjoyed its most robust growth when consumers have been swept away by new hair-styles (notably, the
Jheri curl popularized by singer Michael Jackson in the 1970s), Jones is convinced that the current market offers its share of opportunities for manufacturers and retailers adept enough to respond to them.
HAIR: Asymmetrical hair cuts,
jheri curl and fantasy styles.