service mark


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service mark

n. Abbr. SM
A mark used in the sale or advertising of services to identify the services and distinguish them from the services of others.
American Heritage® Dictionary of the English Language, Fifth Edition. Copyright © 2016 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company. All rights reserved.

serv′ice mark`


n.
a proprietary term, similar to a trademark, that distinguishes the seller or provider of a service. Abbr.: SM
[1945–50]
Random House Kernerman Webster's College Dictionary, © 2010 K Dictionaries Ltd. Copyright 2005, 1997, 1991 by Random House, Inc. All rights reserved.
References in periodicals archive ?
On Friday, the state teachers union filed suit in Montgomery County claiming Hogan's campaign violated their service mark on their symbol, the outline of an apple, which they use in campaign material related to candidate endorsements.
The (http://tmsearch.uspto.gov/bin/showfield?f=doc&state=4804:llk4ju.4.2) service mark filing which protects the services of Starlink gives a description of what the company will provide as services, including "Satellite communication and transmission services; wireless broadband communication services; transmission of data, voice and video via satellite," among other similar services.
A service mark (two words--don't know why, just the way it is) is the identity you give your services.
Trade names are corporate or business names, and are not the same as trademarks or service marks. For example, McDonald's is the name of a company, as well as being a trademark for restaurant services.
* It may not contradict the public order or good morals or mislead the society as to company's incorporator, co-owner, registered office, purpose of activities, legal form, identity of the company or similarity to names of other companies or trademarks and service marks registered prior to the name of the new company.
First of all, you should understand that a service mark or logo is the same as a trademark, except it identifies and distinguishes a service (intangible activities) rather than a product.
Lawyers for Commerce Bank argued in court filings and in court that Commerce Bank has used the service mark "Commerce Bank" in advertisements since 1955.
MBNA, MBNA America and Platinum Plus are federally registered service marks of MBNA America Bank, N.A.
* Beginning July 1, accountants and other professionals who had registered a trademark or service mark before September 30, 2002, can secure a .pro domain name, or Internet address suffix, that exactly matches their registered mark.
The following need to be submitted at the time of application: The ASCII characters composing the trademark or service mark. The date the trademark service mark was issued The country where the trademark was registered.

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