As Gore Vidal wrote in 1966, "If most men and women were forced to rely upon physical charm to attract lovers, their sexual lives would be not only meager but in a youth-worshipping country like America painfully brief." Add to that group men in "
Brokeback marriages," diffident virgins, and all those requiring discretion, and you have a community of men with two options: keep it in their pants or use the power of their wallets.